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This Project was created for a summer marketing internship at Initiate-It in Richmond, Virginia. We were tasked with creating a full marketing campaign for the lawn care company, Virginia Green. Looking into their brand, their competitors, create an app, create social media marketing, lawn markers, additions to their website, and three commercials.
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This project was a collaboration with Abbey Armbrecht (James Madison University), Benjamin Cardwell (Christopher Newport University) and Forrest Andrews (University of Virginia)
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